A good logo will ensure your business stands out from the crowd and leaves a lasting impression. This ultimately means more business. And more business means more revenue. And more profits. A good logo has the power to convey your company’s culture, its product, or both. Good logo design should not be underestimated.
In contrast, a bad logo will give the wrong impression. It can make you look cheap, unreliable or confused. Worse, it can make you look all three. Creating the right impression from the outset is paramount.
A logo is a marketing tool. It should be simple, memorable, timeless, versatile and appropriate. It must be unique and easily recognisable, even if you’re standing five metres away from it, and it must capture the essence of your business.
Your logo will distinguish you from your competitors. It should work across many platforms, from business cards and stationery to websites, advertising and beyond.
Appleton Design has been designing logos for businesses across all sectors for many years and, together with your input and ideas, we are confident we can deliver the perfect logo for your company or product. Get in touch today for a free consultation.
'We are extremely happy with the proactive and flexible service Appleton Design provided and with the way the brochure reflects us as a company. We will be recommending, and will continue to do business with, Appleton Design.'
Naomi and Nadine Smith – Pebble UK